Infoveranstaltung mit hubspot

HubSpot For Startup I Education Session - Overview & Description

A practical webinar on Building an Inbound Marketing Growth Engine, with Fabian Hartmann, Head of HubSpot for Startups DACH

About this workshop:
Inbound Marketing? It’s a business methodology that attracts customers by creating valuable content and experiences tailored to them. While outbound marketing interrupts your audience with content they don’t always want, inbound marketing forms connections they are looking for and solves problems they already have.

In this session HubSpot for Startups will cover the key elements of the Inbound Marketing Methodology and how to convert a website into a marketing engine for accelerated sales growth. We’ll go over HubSpot’s playbook for building the foundation for a scalable lead generation marketing funnel.

This session will review:

• Fundamentals of Inbound Marketing
• Creating Your Buyer Persona
• Generating awareness to attract potential buyers
• Converting traffic into leads
• Using automation to nurture and close leads

Workshop Schedule:

• Introduction (5m)
• Building an Inbound Marketing Growth Engine (45m)
• Questions (10m)

Intended audience:
Pre-Seed to Series A startups working on driving traffic, converting leads, nurturing prospects and automating their marketing engine.

Startup preparation for workshop:
Step 1 Download free CRM
Step 2 Explore Make my Persona Tool


Here's a proposed copy for Fabian’s BIO:
Fabian Hartmann, Head of HubSpot for Startups DACH

Fabian leads the HubSpot for Startups program in DACH. In his role, Fabian helps startups grow better by building and scaling their go-to-market plan. Before joining HubSpot, he built a platform to connect startups with the old economy, developed strategic business models for leading sports & entertainment organizations, and led the marketing & business development team at a Berlin tech startup.

Overview HubSpot:
HubSpot is a leading CRM platform that provides software and support to help startups & entrepreneurs to grow better. Our platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. HubSpot's Growth Platform is powered by the same database, so everyone in an organization -- Marketing, Sales & Services -- is working off the same system of record. This allows for a smoother handoff between teams, and a more delightful customer experience.
Today, more than 20.000 startups & entrepreneurs around the world use our powerful and easy-to-use tools and integrations to attract, engage, and delight customers.